Various Cans
Problem:
Cans themselves need refreshing every so often.
Solution:
Show what designs never make it to real life, and some that do.
My involvement:
Planning, creative direction and execution were led exclusively by me.
Deliverables:
• Print Artwork
• Creative Development
• 3D Renders
Research & Moodboard
Typhoo’s style was simple and graphical, I searched for inspiration that matched that but kept a fun and relaxed tone.
Design & Deliverables
I delivered multiple illustrations of which three were selected, plus a sign for The Plant, Typhoo’s tea packing factory.
Further explorations
More illustrations, colourways and typographic ideas were explored.
